Free Chrome extension by experimently.ai

A/B test your Gmail emails.
Send the winner.

Test up to 5 subject and body variants right inside Gmail. Track opens, clicks, and replies. MailTrail declares the winner so you stop guessing.

Works with any Google Workspace account. No credit card. No sending limits from us.

mail.google.com
A/B Test
New message · 3 variants · 240 recipients
SubjectQuick question about {{company}}
To240 recipients from list.csv
Hi {{first_name}}, — I noticed {{company}} is scaling fast. Curious how you're handling outbound today...

Variants

3 of 5
A
ControlWinner
33% split
B
Curiosity hook
33% split
C
Question opener
34% split

Built for teams sending real email at

Sales teams·Founders·Marketers·Growth·Recruiters

Features

Everything you need to stop guessing.

Up to 5 variants

Test different subject lines, opening lines, or full-body rewrites side by side without leaving your Gmail compose window.

Open, click & reply tracking

Pixel-based opens, rewritten link tracking, and Gmail-history-based reply detection. We even flag Apple MPP proxy-inflated opens.

Statistical winner

Two-proportion z-test on click-through rate. When results are significant, MailTrail auto-declares a winner.

One-click resend

Send the winning variant to everyone who didn't open, or export the list to your CRM.

Throttled sending

Respect Gmail's daily limits with configurable per-hour throttling, automatic backoff, and retry on transient failures.

Enterprise-ready

OAuth 2.0 with Google, RLS-scoped storage, HMAC-signed tracking URLs. Bring-your-own Google client for internal deployments.

How it works

From compose to winner in four steps.

01

Install & sign in with Google

Add MailTrail from the Chrome Web Store, connect your Gmail with a single click.

02

Compose your test in Gmail

Hit the new A/B Test button in the compose toolbar. Add 2–5 variants and paste your recipient list.

03

MailTrail splits and sends

We split recipients across variants, embed tracking, and send from your Gmail — throttled and safe.

04

Watch the winner emerge

Open the dashboard for real-time results, statistical confidence, and a one-click winner send.

Dashboard

The metrics that matter, without the noise.

Opens are inflated by mail apps now. We surface them, but MailTrail leads with clicks and replies — the signals real senders trust.

  • Unique opens, clicks, replies per variant
  • Lift vs control with confidence interval
  • Bounce and delivery tracking
  • Export raw events as CSV

Q4 outreach — subject test

240 sent · running · 3d ago

Winner: B
A · Control38% opens · 9% clicks
B · Curiosity54% opens · 19% clicks
C · Question41% opens · 12% clicks

Variant B lifts click-through by +111% vs control · p = 0.021

From the makers of Experimently

Landing-page A/B testing made simple

MailTrail is free by the team behind Experimently.ai. If email is just the start, try the full platform for landing-page experiments, personalization, and revenue optimization.

Trusted by marketers at
SaaS teams
E-commerce
Agencies
Startups

Stop guessing which email works.

MailTrail is free forever. Install in 30 seconds and run your first test today.